Tuesday, May 24, 2011

Underwater Dream

Zena Holloway was born in Bahrain in 1973 and raised in London. At 18 she travelled the globe working as a SCUBA instructor and developed a passion for underwater photography and film. Completely self-taught Zena’s images are striking, instinctive and driven by a deep understanding of her medium. She delivers the remarkable – combining the highly technical aspects of underwater photography with superb creative direction resulting in extraordinary magical imagery. She has taken underwater photography to entirely new depths.
Zena Holloway has worked as an underwater photographer in London since 1995 when she returned to the UK after 3 years abroad as a SCUBA instructor and underwater videographer. Born 1973, the daughter of an airline pilot, Zena wanted to work underwater behind a camera from the age of 18. Completely self taught she has carved out a niche market – combining the highly technical aspects of underwaterphotography with extraordinary magical imagery. Zena has expanded a concept and taken it to new depths. Her first advertising job came in 1997 with a commission from Faberge. Since then she has been commissioned widely for both commercials and print. She lives in west London with her partner and their 3 young children, Brooke, Willow and Woody.